Professional Selling Specialization

General

Program Title

Professional Selling Specialization

Degree Designation

CERT

Program Level

Undergraduate

Instruction Mode

On Campus

Program Description

The Professional Selling Specialization is designed to provide students with advanced and specialized knowledge and skills in the professional selling arena.

Department(s)

College/School

Herberger Business School

Status

Active

Requirements

Credits: 15

Program Requirements

MKTG 220, MKTG 333, MKTG 415, MKTG 425, MKTG 426

Electives

Admission To Teacher Education: 0

Upper Division Writing Met

HBS Assesment Plan

Admissions Requirements

    Notes

    See program website for additional information.

    Learning Outcomes

    Objective

    Apply business-to-business professional selling techniques in simulations.

    Objective

    Apply sales management skills and techniques in simulations.

    Objective

    Apply sales and sales management skills in experiential business-to-business sales and sales management environments.

    Objective

    Identify and compare possible opportunities and challenges of B2B sales and sales management in the global marketplace.

    Degree Maps