MCOM370

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Social Media Communications

Mass Communications & Film Undergraduate College of Liberal Arts

Prefix

MCOM

Course Number

370

Course ID

00187585-2023-02-17

Course Level

Undergraduate

Instructional Type

Lecture

Grade Type

A-F Only

College/School

College of Liberal Arts

Description

Developing and implementing a social media strategy for private, governmental and nonprofit organizations and measuring its effectiveness. Ethical considerations and new technologies and tactics in social media.