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Data Analytics

General

Prefix

IS

Course Number

534

Course Level

Graduate

Department/Unit(s)

College/School

Herberger Business School

Description

Systematic application of statistical or logical techniques to describe and evaluate data. Use of business analytics to formulate and solve problems, and to support managerial decision making.

Credits

Min

3

Max

3

Repeatable

No

Goals and Diversity

MN Goal Course

No

Cultural Diversity

No

Learning Outcomes

Outcome

Evaluate the strategic purposes of analytics in the business organization.

Outcome

Analyze and provide solutions to business problems using analytics.

Outcome

Apply appropriate use of analytics in different business scenarios.

Outcome

Describe how the data collection process and data analytics works.

Outcome

Effectively communicate appropriate usage of data analytics using a variety of communication systems.

Course Outline

Course Outline

Strategic purpose of analytics, introduction to analytics, historical perspective. 6% When and where analytics have been successful, case and User examples, challenges, deploying analytics. 10% Rationale for selecting one method of analysis from another, when different approaches and tools may be appropriate, different types of analytics, when and where analytics are used. 13% Nature of variables, quantitative, comparative, qualitative, outliers, missing or incomplete data, transformations or data alterations, graphical and visual displays of data and derived data. 12% Collection of data, hard versus soft data & instruments for collecting each, bias and misrepresentation of data, big data, storing and retrieving data. 12% Defining the objective outcome measurements, problem identification skills, analytics framework. 12% Use of Analysis tools. 15% Importance of reliability and validity, stability, reproducibility, accuracy. 10% Techniques for visualization and communication of results. metrics for measuring success. 10%

Dependencies

Programs

IS534 is a completion requirement for: