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MKTG 426. Professional Selling Specialization

Credits: 3
Department: Marketing
Description: Training and techniques in professional selling arena.
Prerequisites: MKTG 220, MKTG 333 or ENGL 332 or CMST 341, MKTG 415
Semester Offered:
  • Fall
  • Spring
Grading Method: ABCDF
Other Permission: Admission to the Professional Selling Skills Certificate program.

Student Learning Outcomes

1. Identify common professional selling problems and apply appropriate sales management skills to develop suitable solutions to these problems.
2. Identify common sales management problems and apply appropriate sales management skills to develop suitable solutions to these problems.
3. Communicate and facilitate effectively in writing, speaking, and presenting to groups and individuals by applying appropriate selling skills in international settings/scenarios.
4. Apply appropriate social media technologies and theories as applied to professional selling and sales management projects/scenarios.






The contents in this catalog and other university publications, policies, fees, bulletins or announcements are subject to change without notice and do not constitute an irrevocable contract between any student and St. Cloud State University.