Contemporary Business Concepts

General

Prefix

MKTG

Course Number

100

Course Level

Undergraduate

Department/Unit(s)

College/School

Herberger Business School

Description

Comprehensive examination of the major activities of business, contemporary issues, trends and challenges of the business environment in today's global and changing society.

Credits

Min

3

Max

3

Repeatable

No

Goals and Diversity

MN Goal Course

Yes

MN Goal Designation(s)

08

Cultural Diversity

No

Learning Outcomes

Outcome

Give evidence of understanding and appreciating the challenges and opportunities of the business world.

Outcome

Describe how businesses may be organized and managed.

Outcome

Demonstrate a sensitivity to the interrelationships between business and the social forces of government and community in the US and the global economic systems.

Outcome

Understand the interrelatedness between business and other disciplines.

Outcome

Develop a working knowledge of the functional areas of business (such as management, marketing, finance, and accounting).